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unlocking Profitable Growth

DTC Marketing Group is the driving force behind profitable growth for direct-to-consumer (DTC), direct-to-patient (DTP), and business-to-consumer (B2C) brands.

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Our easy 3-step process to Profitable Growth

01

Lowering Customer Acquisition Costs (CAC):

Our Process Begins with Strategically Lowering Your Customer
Acquisition Costs (CAC), Ensuring You Maximize Your Customer Acquisition Marketing Budget.

02

Increasing Customer Lifetime Value (CLTV)

Next, we focus on increasing your customer lifetime value, creating loyal, long-term customers who drive your profitability.

03

Scale Across Channels for Revenue Growth

Finally, we scale your brand across multiple customer acquisition channels, expanding your reach and driving profitable growth.

our growth services

B2C | DTC | DTP Marketing Strategy

Whether you're a legacy DTC brand seeking fresh avenues for growth, a B2B-focused brand ready to tap into the consumer market, or a healthcare brand looking to connect directly with patients, our approach is your gateway to success. We harness the power of data-driven insights, innovative storytelling, and personalized engagement to seamlessly bridge your brand to the consumers who matter most. Elevate your marketing game and watch your brand thrive like never before!

Fractional Executive Services

Elevate your business strategy with our Fractional Executive Services! At DTC Marketing Group, we offer expert Fractional Chief Marketing Officers, Growth Officers, and Revenue Officers to provide strategic leadership and drive growth for your brand. And don't forget our personal favorite, the Fractional Chief Retention Officer, delivered through our complementary services at Sticky Subscriber Services.

Marketing Budget Creation & Management

Elevate your budgeting game with our precision-driven services! We don't just create budgets; we craft comprehensive, bottoms-up budgets channel by channel, meticulously aligned with your objectives. Translating these budgets into crystal-clear OKRs and operational targets, we empower your internal marketing teams and external agencies to maximize every dollar spent. Your growth and ROI have never been in more capable hands – we'll even make your CFO crack a smile when they see how efficiently we're managing the financials! Let's embark on a journey of financial efficiency and marketing excellence together.

Channel Mix Analysis & Optimization

Our expert data analysts specialize in channel mix analysis and optimization, ensuring your marketing dollars are invested where they matter most. By dissecting your customer acquisition channels, we uncover hidden opportunities, fine-tune your approach, and supercharge your ROI. Let's turn your data into a competitive advantage and watch your customer acquisition soar to new heights. Are you ready to turbocharge your customer acquisition strategy?

Search Engine Optimization

Unlock your website's full potential with our top-tier SEO services! Our team of SEO specialists excels in crafting compelling content, meticulous editing, and in-depth technical reviews that ensure your online presence is not just visible, but dominant. From development to optimization, we're here to catapult your website to the top of search engine rankings, leaving your competitors in the digital dust. Boost your online visibility and organic traffic today with our comprehensive SEO expertise!

Pay Per Click | Search Engine Marketing

Our team of PPC specialists excels in strategic keyword research, crafting targeted campaigns, and continuous optimization to ensure you're getting the most bang for your advertising buck. With our meticulous management, we'll make sure your PPC efforts deliver exceptional ROI, driving quality traffic to your website and converting clicks into customers. Elevate your online advertising game and let's propel your brand to the forefront of your industry!
RECRUITING & TRAINING
Ready to supercharge your team with top-tier talent? Our network is vast and we've helped consumer brands with sourcing, hiring, and training marketing, media, sales, and growth professionals who elevate your consumer brands. We provide a comprehensive solution, including telemarketing expertise and sales training to drive successful cross-selling and upselling strategies. Let us help you assemble a dynamic team that will not only meet but exceed your growth goals, ensuring a lasting impact on your brand's success.
Other Services
At DTC Marketing Group, we bring over two decades of expertise in revolutionizing marketing strategies. Having navigated the ever-evolving consumer landscape, we've virtually seen it all. Our commitment is unwavering, and we're here to assist you in any marketing challenge you might face. Whether it's a unique project or a complex marketing problem, give us a call. We're pretty sure we can help. And if, by a rare chance, we can't, our extensive network ensures that we likely know someone who can. Your marketing goals are our priority, and we're dedicated to delivering the solutions you need.

Why DTC MARKETING GROUP?

19 Years
Experience
We’re not just marketers but lifelong consumer experts who cut our teeth in sales. With 19 years of experience, we intimately understand the potent synergy between marketing and sales, paving the way for your brand’s unrivaled success. We know our goal is to grow your sales NOT your marketing.

Success Across Industries

We’ve consistently demonstrated profitable success across diverse industries, from health and wellness to paid home services, fintech, healthcare, and even entertainment and media. Our versatile expertise means we can tailor strategies that work, no matter the field, ensuring your brand thrives in any market.

Dream Team

DTC Marketing Group is your secret weapon because we’ve assembled a dream team over our 19 years of experience, and now they’re ready to work for you. Our talented roster includes Chief Marketing Officers, Chief Revenue Officers, Chief Data Officers, and Chief Content Officers who have consistently driven success, and they can all be at your service to elevate your brand’s growth journey. Don’t miss out on the opportunity to harness their expertise and watch your brand flourish.

Data-Driven

While many claim it, we live it, easily navigating the most meticulous scrutiny from accounting and finance teams. Our results-focused approach, backed by thorough data analysis, ensures you get the measurable ROI you seek, making us the ideal partner for your marketing success.

What People Say

"....very strong leadership skills, always finding a way to motivate the team and get them to work hard to hit their goals while enjoying doing so. The rare combination of a creative and analytical mind, understanding exactly how to leverage data to make the right marketing and customer experience decisions. One of those few people that will do whatever it takes..."
Steve Tutelman, Executive Search at True
“...extremely knowledgeable, an excellent communicator and well organized. Knows marketing, testing, ROI and much more. A top executive who can get the company to the next level, which she has accomplished several times. I am fortunate to have had an opportunity to work with them..."
Chip Schindler, Owner at the Printing Fullfillment Mailing Group LLC
“...a deep understanding of how to market via traditional and digital media. Not only a great partner and leader, an expert in our business. Understands the customer and makes measured decisions based on the metrics. Thelist of qualities are too many to mention.”
Jennifer Harnett, VP Creative at Nutrisystem
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Every Size.
Every Industry.

Read our latest
insights

Step 1a: Closing the Gap Between Revenue and Profitability
January 9, 2024

Embark on a detour with DTC Marketing Group as we unravel the intricacies of revenue versus profitability in DTC marketing. Our latest exploration dissects a real-life scenario, unveiling the consequences of misaligned customer acquisition costs and the invaluable lessons it holds for brands navigating the delicate balance. Join us on this journey of realistic expectations and data-driven decision-making, where we revolutionize advertising strategies for profitable growth. At DTC Marketing Group, we’re not just about growing consumer brands; we’re about doing it profitably.

Read more >
Exploring Three Exciting Projects
October 31, 2023

Embarking on a thrilling journey, we’re unveiling three remarkable projects that promise to redefine the landscape. From DTC Marketing’s investment-focused approach to Sticky Subscriber Services’ pursuit of retention excellence and Ata Girl’s empowering mission, we’re driven to make a lasting impact. Join us on this exciting expedition!

Read more >
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